De Kuyper
We own the cocktail
Challenge
For this wonderful family business from Schiedam, we assisted in repositioning their corporate brand, De Kuyper, as well as their key international brands, Peachtree, Chocovine, and their exquisite authentic brand, Rutte Gin.
We not only crafted their new corporate story along with corresponding brand values but also produced a distinctive brand movie to commemorate their 325th anniversary.
Results
Corporate photoshoot
Brand movie in honor of the anniversary
We are De Kuyper
Royal distillers with great heritage. Family owned since 1695. Some call us taste frontrunners, spirit saviors or liquor lovers. We own the cocktail. That’s why we distill the finest spirits and create the best liqueurs in our own distillery, in the Netherlands, to end up in the finest cocktails all over the world.
We want to serve people the best cocktail possible
That’s why we inspire bartenders with recipes, gear and training. To create the perfect serve for the perfect moment. With the right balance. The right ingredients. The right taste. All secured with the jigger. Creating those memorable jiggy moments. That’s what drives us. Making an ordinary moment special with a cocktail.
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Grow with performance branding
Linkedin says so. Harvard business review and McKinsey too. Performance branding is the future. The winning combination of branding with performance marketing.